Earlier this week, Tourism Authority of Thailand (HK) released a new promotional video that has quickly gone viral. The video posted to the Hong Kong Facebook page of TAT on Monday has almost reached 1,000,000 views already. Amazing Luxury Thailand: Where Life Rules Everything shows a different aspect of a dream travel experience in Thailand.
There were mixed responses about this latest clip both from local people and foreigners.
What about you? What do you think after seeing this latest campaign? 🙂
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I have been working in and visiting Thailand for over 50 years. I do not see the country or its people as a resource to be exploited or abused by hedonistic visitors. Today, too few farang understand that Thai culture is one of quiet respect and not one that welcomes drunken loud, badly behaved visitors. Showing off, displaying excess and treating the country and its people without respect are typical of uneducated, Westerners with more money than brains. Arrive quietly, behave with manners and respect and you will be welcomed by Thai people at all levels.
Unfortunately Jim, many Thais (mostly BKK types) known as “apichons” (those that are always harping about how well educated they over the “uneducated masses” and the VERY worst of these in my experience are those that escaped to the US Universities and then came back, and are now EXTREMELY arrogant and condescending to their fellow Thais since their return) are now much “uglier” than their farang counterparts and go out of their way to be truly boorish asses these days! I am not talking about the Old Money Thais so much (those mostly Thai Chinese types) but instead the nuveau rich upper middle classes that crudely rub their Thammasat and Chula degrees in the faces of the 2nd tier Uni grads as well as those from the other 75 or so provinces outside of Krung Thep. You often see the young hoodlums of these apichons driving recklessly in the latest sports versions of the BMW/Mercedes and Audis and even Ferraris and pushing and shoving less affluent Thais out of the way at their own whim, AND getting away with a multitude of heinous crimes due to their apichon influence! You are spot on when you said Thais (especially LANNA folks) are a quiet and gentle people but probably due to our money grubbing US and to a lesser extent Euro culture of greed, we may have inadvertently formed the current generation of Thais into an unattractive clone of ourselves in the more populated farang areas. Let’s please hope that this ugliness of arrogance does not reach the Chiang Rai area for a long time to come! God bless the two great masters of the White Temple and the Black House !! ^-^
Hi Mod! I LOVE your site! As a long time Thai resident, an artist, and a filmmaker, I think they did an excellent job of creating the atmosphere required to entice young people with new money to come here. This isn’t aimed at the top 1 percent, but people who make an above average income who can splurge for that one trip a year (or a lifetime). Just because some people have money to spend doesn’t mean they are especially privileged. If there are no people with money to enjoy the arts and crafts of Thailand, and other countries, then there would be no fine art, no enticing architecture, and no fine food, anywhere. I’ve experienced Thailand and other countries as a backpacker and luxury tourist, and enjoyed both ways.
Sawatdee ka Stuart, thank you for your comment. I appreciate your point of view. 🙂